
Traditional SEO tools are falling behind. Google is evolving faster than ever, and if your tools aren’t keeping up, your rankings will slide. But what if you could build your own SEO assistant? One that knows your site, your competitors, and gives you crystal-clear, data-driven answers?
Yep. I’m talking about Claude 4 + Data For SEO + a lightweight MCP integration that turns Claude into an SEO strategist with live data access.
Here's how to set it all up from scratch. No dev skills needed.
What You’ll Need
Before you start, get these tools ready:
- Claude for Desktop – Mac or Windows: Download Claude
- Node.js – Runtime for installing dependencies: Download Node.js
- Data For SEO account – Use this link to get $1 credit (goes a long way): Sign Up
- VS Code – Free code editor to tweak one config file: Download VS Code
Step-by-Step Setup
1. Install Claude + Node.js
Start by installing Claude and Node.js on your computer. Simple next-next-finish installs.
2. Sign Up for DataForSEO
Create an account, grab your login email and wait for your API password (it’ll come via email). You’ll need both soon.

3. Launch Claude Desktop
Open Claude on your Desktop, log in, and go to:
Settings → Developer → Edit Config

This opens a config file in your editor. You'll paste this 👇 snippet of code here that connects Claude to Data For SEO via the MCP (multi-call plugin).
{
"mcpServers": {
"dataforseo": {
"command": "npx",
"args": [
"-y",
"dataforseo-mcp-server"
],
"env": {
"DATAFORSEO_USERNAME": "your_user_name",
"DATAFORSEO_PASSWORD": "your_password"
}
}
}
}Paste the code, then replace the placeholder email and password with your actual API credentials from Data For SEO.
CTRL + S to save. Close the editor.
4. Restart Claude
Quick-restart Claude. Now under the Search and Tools tab, you’ll see a new integration: Data For SEO.
Click it. Welcome to your new SEO command center.
Time to Test It
Ask Claude something like:
“How many keywords is [yourcompetitor.com] ranking for? Give me the top 20, and their backlink summary.”
You’ll need to allow API access the first time, but then it remembers. In seconds, you’ll get real search volume, estimated traffic, backlink counts, domain authority, and more.
Not AI guesses. Real, live data.
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Answer Capsule
Google just released Gemini 3.1 Pro, one of the most capable AI models available right now, and you can use it for free inside Antigravity (a free AI coding tool). In just 2 prompts, you can build a complete, SEO-ready directory or business website using the Astro framework, then host it on Cloudflare for free. The only thing you pay for: your domain name.
Why Does a Free AI Model Change Everything for Website Builders?
Because "I can't afford good AI tools" is no longer an excuse.
Until now, the best AI coding models sat behind expensive API subscriptions or Pro plans. You either paid up or settled for weaker models. That's changed.
Google's Gemini 3.1 Pro is available for free inside Antigravity, a free AI coding tool you just download and connect to your Google account. No subscriptions. No API costs. No credit card. Just access to one of the most powerful AI models on the market right now.
For anyone building SEO-optimised websites, local business pages, or niche directories, this changes the maths completely.
And before you think this is just a toy: I built a complete fly fishing lodge directory site for Patagonia in 2 prompts. With navigation. With SEO metadata. With individual lodge pages. In roughly 5 minutes of actual generation time.
Let me walk you through exactly how it works.
What Is Antigravity and How Do You Get It?
Antigravity is a free AI coding environment where you can run powerful AI models to build websites and applications.
To get started:
- Download Antigravity for free
- Connect it to your Google account
- Select Gemini 3.1 Pro High as your model
- Start building
That's it. You now have access to Gemini 3.1 Pro. The same model that would otherwise require API credits or a paid plan.
There are token limits (as with any free tier), but for starting a project from scratch, getting a working prototype, or building out a client site, the free allowance is more than enough to get serious work done.
What Is the Astro Framework and Why Should You Use It?
Astro is a modern web framework built for performance and SEO.
I've been using it a lot lately, and for good reason. If you've been building on WordPress or Webflow and want more control and better performance, Astro is the upgrade you're looking for.
Here's why it works so well for SEO:
- Static output by default: Pages render as plain HTML, which loads fast and indexes easily
- No client-side JavaScript overhead: AI search engines and Google crawlers love clean, fast pages
- Structured output: Built-in support for clean heading hierarchies, meta tags, and schema
- Deploys anywhere for free: Cloudflare Pages, Netlify, and Vercel all have generous free tiers
We've already covered how to build a 99% SEO website in 12 minutes using Claude Code and Astro. The approach with Gemini 3.1 Pro inside Antigravity follows the same philosophy: let AI do the heavy lifting, but build on a framework that handles SEO fundamentals out of the box.
What Does the Full Free Stack Look Like?
Here's the complete tech stack with zero ongoing costs:
- Antigravity (free download) - Your AI coding environment
- Gemini 3.1 Pro (free via Antigravity + Google account) - The AI model doing the building
- Astro (free, open source) - The web framework
- Cloudflare Pages (free hosting) - Where your site lives
Total cost: $0/month. You only pay for a domain name (usually around $10-15/year).
That's a production-ready, SEO-optimised website for the price of a domain. If you're building sites for clients, the margin on that is pretty interesting.
How Did 2 Prompts Build an Entire Website?
Let me show you exactly what happened in the demo.
Prompt 1: Build the Directory
The first prompt was simple:
"Build a fly fishing lodge directory for the south of Chile in Patagonia using the Astro framework. Make it look clean and professional."
What Gemini 3.1 Pro generated in about 2 minutes:
- A homepage with a search bar and filters
- Feature listings for 6 lodges with different card designs
- Animated icons (it found these somehow)
- Working navigation
- An "explore directory" page
- SEO title tags (Patagonia Fly Fishing Directory) auto-generated
- Heading structure set up correctly
Was it perfect? No. The images were missing (Gemini 3.1 Pro can't generate images, which is expected). The filters weren't functional yet. Individual lodge pages weren't built yet.
But for one prompt, this was not bad at all.
Prompt 2: Complete the Lodge Pages and Add Interactivity
The second prompt:
"Complete the individual lodge pages so we can see them. On the homepage, add more interactive elements. Be creative."
What came back in about 3 minutes:
- Individual lodge pages with gallery sections, guide profiles, and booking info
- A review section added to lodge pages
- An FAQ section
- Subtle animations on the homepage
- An almost Apple Liquid Glass-style visual element on the experience section
Again, not client-ready straight out of the box. But as a foundation to build from? Absolutely solid.
How Do You Make the Design Look Good?
Here's a practical tip for anyone doing vibe coding (building with AI): give the AI examples to work from.
There's a free template library called 21st.dev that has a huge collection of animated buttons, cards, hover effects, and UI components. You can browse the library, find the component you want, copy the prompt for it, and say:
"Use this template for this section."
The AI will implement the component with the animation intact. The free version of 21st.dev gives you access to a lot of quality components, and it's the kind of shortcut that makes an AI-built site look significantly more polished without any extra design skill required.
Does an AI-Built Astro Site Have Good SEO?
Yes, with a bit of guidance, and here's where the Astro framework earns its reputation.
In the demo, after the second prompt, the site automatically had:
- A proper title tag (Patagonia Fly Fishing Directory)
- A reasonable heading hierarchy
- Clean page structure
What it was missing: schema markup and a few more H2 headings on individual pages.
Both are easy fixes with one more prompt. Just tell the model:
"Add FAQ schema markup to the lodge pages and homepage. Add more H2 headings to break up the lodge page content."
This matters because, as we've covered in the AI Ranking community, schema markup gives you a 3.2x higher probability of appearing in AI-generated answers. And pages with proper heading structure get cited more often in AI Overviews and ChatGPT responses.
The Astro framework handles the technical foundation. You prompt the model to add the semantic layer on top.
Can You Host This for Free?
Yes. Cloudflare Pages is the recommended option.
Cloudflare has a free tier that handles static Astro sites without limits on bandwidth. The process is:
- Push your Astro project to a GitHub repository
- Connect the repository to Cloudflare Pages
- Set your build command (npm run build) and output directory (dist)
- Deploy
Your site goes live on a Cloudflare subdomain (free), and you can point a custom domain at it for the standard domain cost.
The speed benefits are significant too. Cloudflare's global CDN means your pages load fast from anywhere in the world, which matters for both user experience and AI search engine citations (slow sites get skipped).
How Does This Compare to Building with Claude?
Honestly? Both are strong, but they have different personalities.
Anthropic's Claude (especially Claude Opus 4.6) tends to be more creative and produces more aesthetically interesting outputs. Google's Gemini 3.1 Pro is fast and capable but leans slightly more conservative and structured in its design choices.
For pure website building speed and the fact that it's completely free, Gemini 3.1 Pro inside Antigravity is hard to beat right now. For more creative or nuanced projects, Claude is still my go-to.
The real win here isn't "which model is better." It's that you now have access to multiple world-class models for free. Use whichever fits the project.
Real Results: What Happens When You Build Sites That Rank
One of our community members, Steven, built 800+ location pages for a client using proper on-site SEO fundamentals and a similar systematic approach to page generation. The result: 105 online appointments in a single month, with pages indexing in Google within an hour of submission.
That's the kind of outcome you get when the technical foundation is right. Astro gives you that foundation. Gemini 3.1 Pro inside Antigravity gives you the speed to build it.
The AI Ranking community has members building directory sites, local business pages, and niche content hubs using exactly this approach. The ones who focus on getting the fundamentals right alongside AI-assisted building are seeing real results.
Frequently Asked Questions
Is Gemini 3.1 Pro actually free inside Antigravity?
Yes. Download Antigravity for free, connect your Google account, and select Gemini 3.1 Pro High. There are token limits on the free tier, but for starting and building out projects, the free allowance is substantial.
Do I need coding experience to use Antigravity and Astro?
No. The whole point of AI coding tools like Antigravity is to let you build in plain English prompts. You describe what you want, the AI writes the code. Astro is the framework running underneath, but you don't need to touch the code directly to get a working site.
Is the Astro framework good for SEO?
Yes. Astro builds static HTML by default, which means fast load times and clean pages that search engines (and AI search engines) can easily crawl and index. It also supports schema markup, meta tags, and structured data out of the box.
How do I add schema markup to an Astro site built with Gemini?
Just prompt it. Tell Gemini 3.1 Pro: "Add FAQ schema markup to the homepage and individual pages. Add LocalBusiness schema to the lodge pages." The model will generate the structured data and inject it into the appropriate page components.
Can I use this for client work?
Absolutely. The free stack (Antigravity + Gemini 3.1 Pro + Astro + Cloudflare) can produce production-quality websites. Add your own domain, customise the design with prompts, and you have a site you can hand to a client. The margins on this kind of project are excellent.
What's Coming Next
I'm planning a full walkthrough video: building a complete, SEO-optimised website from scratch using Gemini 3.1 Pro, Astro, and Cloudflare, all for free. If you want to see that, let me know in the comments on the YouTube video.
For now, the best next step is to download Antigravity, connect your Google account, and run your first prompt. The barrier to building an AI-powered website just dropped to zero.
If you want to go deeper on optimising what you build for AI search, including how to make sure ChatGPT and Google AI Overviews actually cite your pages, that's exactly what we cover inside the AI Ranking community.
Join 477+ SEO practitioners building for the AI search era: AI Ranking Community
Resources

Gemini 3.1 Pro Is Free: Build a Complete Website in 2 Prompts Using Antigravity + Astro

You can build a complete, SEO-optimized local business website in under 15 minutes using Claude Code, Astro, and Cloudflare. The result scores 98% on PageSpeed Insights, has valid schema markup, and deploys to a live URL automatically. This is not a drag-and-drop builder. This is a framework-based approach that produces sites designed to rank.
Why Astro Is the Best Framework for SEO Websites
Astro is a web framework built specifically for content-driven websites that generates clean, crawlable HTML search engines love. It ships zero JavaScript by default, meaning pages load incredibly fast.
Here's why Astro stands out:
- Built for speed. Astro ships zero JavaScript by default, meaning your pages load incredibly fast.
- SEO powerhouse. The framework generates clean, crawlable HTML that search engines love.
- Content-first architecture. Every design decision in Astro prioritizes content delivery, which is exactly what Google rewards.
I've built websites on lovable.dev, bolt.ai, and plenty of other AI builders. This approach with Astro and Claude Code is 100 times better. Trust me.
The reason? When you give Claude Code a proper framework like Astro as the foundation, it doesn't go off the rails and do its own thing. It follows the framework's conventions, which means you get consistent, high-quality output every time.
The Tech Stack: Claude Code + Astro + Cloudflare
Let me break down why each piece of this stack matters:
- Astro handles the framework layer. It's designed for speed and SEO, generating static HTML that loads in milliseconds.
- Claude Code does the heavy lifting. Whether you use Opus or Sonnet, both models are more than capable for building SEO websites. We're not doing rocket science here, we're doing SEO.
- Cloudflare handles hosting and deployment. It's free, it's fast, and Claude Code can push directly to Cloudflare Pages without you touching a dashboard.
The beauty of this setup is that Claude Code can build the site on your computer and publish it to Cloudflare automatically. The whole pipeline, from prompt to live website, happens in one terminal session.
The Project: Rebuilding a Page 2 Website
For this build, I took a real website called Texas Plumbing Solutions. It was sitting on page 2 of Google for "plumbers in Texas." The site looked outdated, had no service area pages, and was missing basic SEO elements.
Perfect candidate for a rebuild.
The problems with the original site were obvious:
- No location-specific service area pages
- Slow loading speed
- Missing structured data (schema markup)
- Outdated design with weak calls to action
- Generic copy that didn't target specific keywords
The Build Process: From Prompt to Live Site
Step 1: Set Up the Project
I created a new folder on my desktop, opened a terminal, and started Claude Code. That's it for setup. No installing packages manually, no configuring build tools, no boilerplate.
Step 2: Give Claude Code the Prompt
The prompt is the key to this whole process. I gave Claude Code:
- The URL of the existing Texas Plumbing Solutions website
- Instructions to rebuild it using the Astro framework
- A link to the Astro documentation
- Specific instructions on how I wanted the site built (service pages, location pages, schema markup, etc.)
Claude Code started by analyzing the existing site to understand the content and context. Then it created a multi-phase build plan:
- Phase 1: Scaffold the Astro project
- Phase 2: Create all configuration files
- Phase 3: Build the layout and core components
- Phase 4: Generate all page templates and blog content
- Phase 5: Create and optimize images
Step 3: Watch It Build (and Approve a Few Things)
Claude Code worked through each phase autonomously. The impressive part is that even 15 minutes into the build, it still had full context of the project and was executing its plan step by step.
One particularly clever thing it did: it generated images using Nano Banana Pro (Google's image generation model), then automatically ran a Python script to convert all PNGs to WebP format. WebP files are significantly smaller without losing image quality, which is perfect for page speed and SEO.
Step 4: Review the Site Locally
Once the build finished, Claude Code suggested running npm run dev to preview the site locally. Here's what the rebuilt site included:
- Professional homepage with a clear value proposition
- Service area pages for each location with location-specific content
- Service-location combination pages (e.g., "Leak Repair in Belleville, Texas")
- Strong calls to action with click-to-call functionality
- FAQ sections on every page
- Subtle animations for a polished, professional feel
Compared to the original site, this was night and day. More pages, better content, stronger SEO foundations, and a design that actually looked professional.
Step 5: Iterate and Improve
Building a website with Claude Code isn't a one-shot deal. You can keep refining it in the same conversation. I asked it to:
- Add a review strip above the "Areas We Service" section on the homepage
- Add a "How We Work" section below the plumbing services, complete with a step-by-step guide and interactive sliding banner
Each change took just a couple of minutes. The key is that Claude Code maintains full context of the project, so every modification fits seamlessly into the existing site architecture.
Step 6: Deploy to Cloudflare
With one simple prompt, Claude Code:
- Authenticated with Cloudflare
- Created the project
- Built and deployed the site
- Returned a live staging URL on pages.dev
The entire deployment took seconds. The site was live and shareable immediately.
The SEO Results: 98% PageSpeed Score
Here's where it gets exciting. I ran the live site through three different tests:
PageSpeed Insights
- Desktop: 98% (blazingly fast)
- Mobile: Could use some minor fixes, but still loading extremely quickly
GTmetrix
- Top-tier performance scores across the board
- Fast loading times thanks to Astro's static HTML output and WebP images
Schema Validation
- Local Business schema: Valid
- Service schema: Valid
- Breadcrumb schema: Valid
- FAQ schema: Valid
- Only minor non-critical issues detected
Proper schema markup doesn't just help with traditional Google rankings. It also helps your site appear correctly in AI search engines, which is becoming increasingly important.
Why This Beats Every AI Website Builder (And Why It's Safer)
The difference between this approach and tools like Bolt or Lovable comes down to two things: the foundation and the security.
Speed and convenience mean nothing if the site you build is leaking your client's data. And that's exactly what's been happening with popular AI website builders.
The Lovable Security Disaster
In March 2025, security researcher Matt Palmer discovered a critical vulnerability in Lovable (now tracked as CVE-2025-48757). The issue? Lovable apps were being deployed with missing or misconfigured Row-Level Security (RLS) policies on their databases. That means anyone could read or write to the database of a live Lovable app without any authentication at all.
How bad was it? Researchers scanned 1,645 Lovable projects and found 170+ apps with 303 vulnerable endpoints, roughly 10% of everything on Lovable's showcase platform. The exposed data included full names, email addresses, home addresses, personal debt amounts, financial transactions, Google Maps API tokens, Gemini API keys, and eBay authentication tokens.
A Palantir engineer independently found the same flaw and publicly demonstrated it by extracting real user data from live apps. Lovable's fix? A security scan feature that checks whether an RLS policy exists on a table, but doesn't actually test whether the policy works. After a 45-day disclosure window passed with no meaningful fix, Palmer published the full CVE.
On top of the database vulnerability, Guardio Labs found that Lovable scored just 1.8 out of 10 on phishing resistance. Attackers could create convincing phishing pages and host them directly on Lovable subdomains.
The Broader "Vibe Coding" Security Crisis
Lovable isn't an isolated case. Research from Escape.tech analyzed over 5,600 apps built with AI builders (including Lovable, Bolt, and Base44) and found over 2,000 vulnerabilities, 400+ exposed secrets, and 175 instances of leaked personal data including medical records, bank account numbers, and phone numbers.
According to Bright Security's analysis, 45% of apps built with these platforms still contain classic OWASP Top-10 vulnerabilities. One in five sites built on popular AI builders are leaking code secrets like API keys bundled into the client-side code.
And it's not just theoretical. The startup Enrichlead, whose founder publicly claimed 100% of the platform was written by AI with "zero hand-written code," was found to be full of basic security flaws just days after launch. Anyone could access paid features or alter data.
Why the Claude Code + Astro Approach Is Different
When you build with Claude Code and Astro, you avoid these problems entirely:
- Static HTML output. Astro generates plain HTML files. There's no exposed database, no client-side API calls to intercept, no RLS policies to misconfigure. Your site is just files on a CDN.
- No secrets in the client. Because Astro builds static pages at compile time, there are no API keys, database credentials, or tokens shipped to the browser.
- Clean, semantic HTML that search engines can easily parse.
- Zero unnecessary JavaScript bloating your page load times.
- Proper site architecture with service pages, location pages, and internal linking.
- Structured data that's actually valid and complete.
- Full code ownership. The code lives on your machine and deploys to your Cloudflare account. You control every file. No third-party platform sitting between you and your website.
This isn't just faster and better for SEO. It's fundamentally more secure. You're not trusting a platform to handle security for you (and hoping they get it right). You're building on a stack where the architecture itself eliminates entire categories of vulnerabilities.
What You Need to Get Started
Here's the full list of what you need:
- Claude Code (with a Claude Pro or API subscription)
- A Cloudflare account (free tier works perfectly)
- A terminal (Mac Terminal, Windows PowerShell, or any command line)
- The prompt template (linked in the resources below)
That's it. No web development experience required. Claude Code handles the framework setup, the coding, the image optimization, and the deployment.
Taking It Further: The Local Business Builder Agent
If you want an even more streamlined version of this process, I've built a dedicated Claude Code plugin (available inside the AI Ranking community) that acts as a local business builder agent.
This agent can:
- Generate websites with 80 to 100+ pages in minutes
- Follow SEO best practices automatically
- Ask you interactive questions to customize the build
- Handle all the technical setup, configuration, and deployment
It comes with full installation guides and all the parameters pre-configured. If building SEO websites for local businesses is something you want to offer as a service (or use for your own sites), this is the fastest way to do it.
The Bottom Line
In under 15 minutes, using Claude Code, Astro, and Cloudflare, I built a website that:
- Scores 98% on Google PageSpeed Insights
- Has valid schema markup for local business, services, breadcrumbs, and FAQs
- Includes location-specific service pages that target real keywords
- Loads blazingly fast on both desktop and mobile
- Is deployed and live on Cloudflare Pages
- Looks significantly more professional than the original page 2 site it replaced
The original Texas Plumbing Solutions site was stuck on page 2 of Google. This rebuilt version has every technical SEO advantage it needs to climb to page 1.
If you're building websites for clients or for your own business, this is the stack to use. Stop fighting with drag-and-drop builders. Start building on a framework that was made to rank.
Want hands-on help building SEO websites with AI? Inside the AI Ranking community, we share the exact prompts, plugins, and workflows that are working right now. Join 470+ members at AI Ranking

I Built a 99% SEO Website in 12 Minutes (Claude Code + Astro)

To write content that ranks in AI search engines like ChatGPT, Google AI Overviews, and Perplexity, you need seven elements: strong SEO fundamentals, concept-based writing, clear formatting for extraction, simple language, Q&A structures, personal experience, and data-backed claims with sources. After helping over 400 businesses rank in AI search, here's the exact framework we use, plus a free prompt to implement it.
Why AI Search Engines Are Ignoring Your Content
You could spend hours writing your next blog post only for AI to never even see it.
Google might not even index it (meaning it never makes it into their database). And if Google doesn't index it, ChatGPT, Perplexity, and Google AI Overviews won't find it either.
The traffic from AI search engines converts up to 4.4x better than traditional search. Seer Interactive found ChatGPT traffic converting at 15.9% compared to Google organic at 1.76%. AI-referred website sessions have grown 527% since early 2025. If your content isn't showing up, you're leaving serious money on the table.
The good news? There's a framework for writing content that AI search engines can't ignore. It comes from years of hands-on SEO experience, helping more than 400 businesses rank in AI search, peer-reviewed research, and a useful article from Microsoft on optimizing content for AI search.
Do SEO Fundamentals Still Matter for AI Search?
Yes. SEO fundamentals are still the foundation of everything. Microsoft says it right away in their optimization guide, and we've proven it over and over again with our community members.
- Page speed: How quickly does your website load?
- Metadata: Do you have optimized title tags, meta descriptions, and H2 headings?
- Internal linking: Is your website linking between pages effectively?
- Technical health: Is your site crawlable and indexable?
Without these basics, you won't rank in AI search. Period.
One of our community members, Steven, created over 800 service/location pages for a client with proper on-site SEO fundamentals. The result? 105 online appointments in a single month, breaking their previous record. His pages were indexing within an hour of submission to Google Search Console.
I hear people say, "I just want to do GEO or AI SEO. I don't want to do regular SEO." That's like saying you want to learn butterfly stroke without learning how to swim. One doesn't happen without the other.
Should I Still Focus on Keywords?
Not the way you used to. The old playbook was to find a keyword with low competition and high search volume, then inject it as many times as possible without getting flagged for keyword stuffing. That doesn't really work anymore.
Use keyword research as a guide. But then ask yourself: what is the concept this keyword is actually trying to answer? Write for that concept. Answer it thoroughly. Research shows that content containing original insights not easily found elsewhere is one of the strongest differentiators for cited pages.
How Should I Format My Content for AI Search?
Format for clarity and extraction. Break long walls of text into bite-sized pieces where each section can stand on its own.
This is the answer capsule approach applied throughout your entire post. Research shows 72% of pages cited by ChatGPT have a self-contained answer in the first 40-60 words. Pages with answer capsules see a 40% higher citation rate overall.
Quick Formatting Checklist
- Use H2s and H3s to break up content
- Keep paragraphs short (2-4 sentences max)
- Each section should make sense on its own
- Lead each section with the direct answer before expanding
What Reading Level Should I Write At?
Write at an eighth-grade reading level. This comes from a peer-reviewed research paper that found writing at this level makes your content significantly more approachable.
This doesn't mean dumb down your content. It means don't add unnecessary complexity. If a 14 to 16 year old can understand it, you're on the right track.
Why Should I Use Q&A Formats in My Content?
Because it's simple and incredibly effective. Use an H2 or H3 to ask a question about the topic. Then answer it as quickly and concisely as you can in the first sentence or two.
AI search engines are built to answer questions. When your content is already structured as questions and answers, you're handing it exactly what it needs. Pages with FAQPage schema markup have a 3.2x higher citation probability.
How Do I Add Personal Experience to My Content?
This is probably the most important element. It's related to what Google calls E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness).
Generic Example
"Pricing pages are an important part of any website. To optimize your pricing page, consider simplifying your options. This can lead to increased conversions."
Fluffy. Nothing an AI couldn't just generate itself.
Specific Example
"When I helped a SaaS client restructure their pricing page in 2023, we saw a 34% increase in conversions within 60 days. The key was simplifying from five tiers to three."
AI can't replicate that. Brands publishing proprietary data see 45% more AI citations.
Real Results From Our Community
William Moon, a financial advisor in Arizona, was ranking #1 on Google but his CTR was 0.3%. We gave him a prompt to optimize his title tags and meta descriptions. His CTR jumped to 2.3%, and he closed a deal worth $165,000.
Tim Armstrong had a client receive a mortgage lead directly from ChatGPT. The customer said, "ChatGPT told me you might be the best option in America for this." GPT handed the client a lead because good on-site SEO and capsule content was in place.
Members in Ireland are getting cited in Google AI Overviews after implementing just a fraction of this content strategy.
Sarah M., an agency owner, used the AI content writing checklist and got cited by ChatGPT within 3 weeks. Her AI-referred traffic went up 200%.
How Do I Back Up My Statements With Data?
Always support your claims with data and link to your sources. This is critical for AI search visibility.
Research shows GPT-4 accuracy improves from 16% to 54% when content includes structured data. Giving AI clear, verifiable information directly impacts whether you get cited.
How Do I Actually Implement All 7 Elements?
I've built a free prompt that synthesizes everything into instructions you can paste into ChatGPT (or Claude as your SEO assistant).
The prompt works in two phases: first, research and structure where the AI recommends a blog post outline. Second, writing in Canvas where you edit and add your experience.
Do not just take the AI output and publish it. That's AI slop. You need to add your personal experience, edit it to sound like you, verify the data, add internal links, and generate supporting images.
Use Answer Socrates to find related questions people are asking, then include 3-4 as sub-sections in your post.
Frequently Asked Questions
What's the answer capsule technique?
An answer capsule is a self-contained block of 40-60 words that directly answers a question without surrounding context. 72% of pages cited by ChatGPT have one. Full guide: The Capsule Content Method.
Does longer content rank better in AI search?
Not necessarily. Surfer SEO's research found AI prioritizes self-contained passages of 134-167 words. Concise, well-structured content outperforms longer posts that ramble.
How often should I update my content?
Every 60-90 days. Fresh content averages 6 AI citations compared to 3.6 for outdated pages.
Start Writing Content AI Can't Ignore
You also need to understand how to optimize your website for AI search and how to leverage AI-powered SEO workflows.
If you want hands-on help, inside the AI Ranking community, we share the exact prompts, templates, and strategies that are working right now. Members like William, Tim, Steven, and Sarah are proof that this framework delivers real results.
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How to Write Content That Ranks in AI Search (7 Elements You Need)

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